Sep 3, 2020 · Website Optimization and CRO. Lead Nurturing and Email Marketing. Marketing Automation. Data Reporting and Analytics. Digital Asset Management. Team Communication and Collaboration. Project Management. Above lists the different types of tools for every part of your job. Below is our roundup of the best marketing tools in each category. To establish the right marketing mix, organizations need to evaluate the pros and cons of each of the many available tools and methods to determine which best support their strategy. When it comes to nondirect marketing, the prevailing choices include the following: Advanced analytics approaches such as marketing-mix modeling (MMM).CRM software is simply a must for any MarTech stack. It allows you to manage your customer data across different platforms from 1 central location. CRM software with built-in lead scoring capabilities also enables your sales team to focus their efforts on qualified leads that are more likely to convert.6. Keyhole. Keyhole is an all-in-one social media analytics tool that’s trusted by 100,000+ brands like Amazon, Google, Spotify, and more. The tool supports the top social media platforms for social listening, profile …HubSpot Marketing offers built-in analytics, reports, and dashboards to measure the performance of all your marketing campaigns in one place. Track site performance, …The Marketing Analytics courses listed equip you with skills to analyze consumer behavior, improve business strategies, and boost ROI. Learn key analytics tools ...Jul 1, 2021 · Audience Growth Rate. This refers to the growth of your social audience over time, typically expressed as a percentage. To find it, measure the number of new social followers over a set period (such as two weeks or a month), then divide by your total number of followers and multiply by 100. The abundance of marketing data combined with the accessibility of powerful analytics tools and marketing analytics software have made it possible for marketing teams to evaluate every aspect of their digital marketing campaigns, giving businesses what is commonly described as a 360-degree view of the customer.5. Crazy Egg. You can also track and analyze your site analytics with Crazy Egg. Unlike some of the other website metric tools mentioned, Crazy Egg focuses on conversion rate optimization (CRO) and A/B testing, which can help your business create a better website that drives more traffic, leads, and revenue.Nov 12, 2022 · 2. Whatagraph. An analytics tool that helps digital marketers analyze and report marketing performance more efficiently in an automated manner by collecting data from different channels such as social media, email marketing campaigns, PPC campaigns, and websites. Whatagraph: Marketing Analytics and Automation Tool. Transforming marketing analytics intelligence into research objectives helps businesses channel efforts in the right direction and at the right time. Problems that can be Solved with Marketing Analytics. Marketing analytics is a critical tool in helping a business, regardless of size, drive growth.Here are 10 marketing analytics tools for your business to consider using: 1. Google Analytics. Price: Free. If you’re looking for a basic analytics platform, Google Analytics is one of the best available options. A free tool, Google Analytics helps you analyze what’s happening on your site and extract data about your site traffic.Smarter insights to improve your marketing decisions and get better ROI. By applying Google’s advanced machine learning models, the new Analytics can automatically alert you to significant trends in your data - like products seeing rising demand because of new customer needs. It even helps you anticipate future actions your customers may take.Marketing analytics tools can help businesses identify which marketing channels are most effective, which products are most popular, and which customer segments are most profitable. This information can be used to optimize marketing campaigns, improve product offerings, and target the right customers with the right message.Google Analytics (GA) is the most popular marketing analytics tool on the market. It’s the default option for most website owners looking to monitor their traffic, understand their visitors (demographics, devices, countries, etc.), track metrics like bounce rate, and make data-driven business decisions.22 Nov 2023 ... Paperflite. Paperflite is one of the best marketing analytics tools, streamlining content management and enhancing customer engagement. It ...The best tools offer templates, image libraries and photo editing. Canva Business: With built-in tools like a drag-and-drop editor, customizable templates, AI-powered design tools and free photos ...Marketing analytics tools can provide invaluable insights into your social media performance. Google Analytics is one of the most popular and widely used web analytics tools, enabling you to track ... In this section, we will uncover 15 cutting-edge best marketing analytics tools, each accompanied by an exploration of their distinctive advantages and disadvantages and pricing plans. 1. Sprinkle Data: Sprinkle Data is a cloud-based data analytics platform designed for all spheres of analytics. Competitor analysis. Global market research. Trends and ranking analytics. 4. Emplifi. Emplifi is an influencer marketing solution that helps users boost reach, engagement and conversions. AI-powered content grades take the guesswork out of understanding individual influencer performance, engagement and brand health. The abundance of marketing data combined with the accessibility of powerful analytics tools and marketing analytics software have made it possible for marketing teams to evaluate every aspect of their digital marketing campaigns, giving businesses what is commonly described as a 360-degree view of the customer. The Business Impact of a Marketing Analytics Tool. Marketing analytics tools are vital for several reasons. They help you: 1. Gain a Comprehensive View of Your Marketing Activities. Marketing analytics tools give you the full picture of marketing campaign performance across disparate marketing channels.Pricing: $45/month. Best for: Brands of all Sizes. ClickAnalytic is an influencer analytics tool praised for its efficiency and depth in influencer marketing campaigns. This platform offers the largest influencer network with over 250 million profiles, making influencer discovery a breeze.Norbert. 8. Lead generation and pop up tool: HubSpot Marketing and HubSpot CRM. HupSpot Marketing Free allows marketers to easily generate email leads from their website with a free pop up tool. How to use HubSpot Marketing Free: You can gain a lot of great information about your leads from HubSpot Marketing Free. Marketing Analytics & Dashboard Software. Measure the performance of all your marketing campaigns in one place with built-in analytics, reports, and dashboards. Get started free Get a demo. Identify top-performing assets across the buyer’s journey. Check site performance and measure traffic. Analyze reports across several marketing channels. monday.com is a simple CRM that offers pipeline, contact, lead management and scoring, forecasting, and analytics features. Sales | Editorial Review REVIEWED BY: Jess Pingrey Jess ...With Sprout’s Advanced Listening tool, you can conduct sentiment analysis and uncover data about your audience, share of voice and relevant topics. And with Tagger by Sprout Social, you can measure and maximize your influencer marketing ROI and optimize your social marketing efforts. 2. Google Analytics.Whatagraph is a comprehensive, standalone marketing analytics tool that empowers marketing professionals to make data-driven decisions from one platform. It streamlines the reporting of campaign results by offering compatibility with over 40 data sources, consolidating multiple tools into one comprehensive solution.Marketing analytics tools are software or apps that help you generate, manage, and measure data that are relevant to your marketing campaigns. It gives you a …Learn what marketing analytics is, why it's important, and how to use various tools and skills to optimize your marketing strategies. Explore examples of marketing …Mar 8, 2023 · Pricing: Free SEO tools like Keyword Explorer, MozBar, Domain Analysis, and Link Explorer. Moz Standard starts at $99 per month for marketing teams that need to track weekly keyword rankings, custom reports, competitive research, and more. Type of platform: Standalone SaaS web interface. In today’s digital age, businesses are constantly generating vast amounts of data. From customer information to sales figures and market trends, this data holds valuable insights t...101 reviews. Has pricing. Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers…. 6.Marketing analytics helps you determine your overall marketing effectiveness rather than the effectiveness of individual tactics. Marketing analytics will help you consolidate your data to see the bigger picture. When you know how to measure marketing performance, you can make improvements to drive better results.4. Deploy a Marketing Analytics Tool. Marketing analytics tools will increase in importance as consumers become more selective and datasets grow. An advanced platform, such as our Marketing Measurement and Optimization Platform uses unified marketing measurement to help marketers identify the messages that resonate …Make your data work for you. Quickly analyse your data and collaborate with an easy-to-use interface and shareable reports. See all benefits. Google Analytics allows us to look at our data across platforms – web and app – to understand the full journey of our users. We’ve been able to cut our reporting time by 50%.Intelligence-backed tools with serious sales muscle. Mailchimp’s advanced AI and analytics tools are designed to provide your team with comprehensive insights into your marketing data. By comparing your data against millions of data points, our platform is able to make recommendations that can help you sell more effectively.5. Whatagraph. Whatagraph is a marketing analytics tool that allows you to turn complex marketing data into easy-to-understand visual reports. The marketing platform can help you reach customers through various channels such as social media, email marketing, search engine optimization, and pay-per-click advertising.2. Diagnostic Marketing Analytics. As opposed to simply describing past events, trends, and patterns, diagnostic marketing analytics is used to look at the reasons for them as well.. For example, diagnostic marketing analytics will help you determine that the traffic decrease your site saw (shown below in Google Analytics 4) in December …4. Deploy a Marketing Analytics Tool. Marketing analytics tools will increase in importance as consumers become more selective and datasets grow. An advanced platform, such as our Marketing Measurement and Optimization Platform uses unified marketing measurement to help marketers identify the messages that resonate and the types of media that ...Marketing analytics tools allow eCommerce business designers or analysts to process different types of data related to the company’s economic indicators like profits, losses, sales turnover, etc. These software-based solutions simplify the information processing and provide users with the requested results.What Is Marketing Analytics? Marketing analytics is the use of data to evaluate the performance of a marketing activity or collective marketing efforts. From 2012 to 2020, the share of projects where marketing analytics were used to make a decision has ranged from 29 percent to 43.5 percent. While this number seems low, it does go to show that ...Marketing analytics is the technology and BI tools marketers use to measure the impact of their strategies and campaigns, with data from various sources.Share reports and dashboards with your team and clients. Alternative data dashboard tools: Tableau. Microsoft Power BI. DashThis (fun fact: here’s how DashThis used Hotjar to increase customer satisfaction by 140%) Oracle Analytics. 3. Hotjar. Feedback and Funnels data analyzed in the Hotjar Dashboard.1. Google Analytics. With over 28 million sites using it, Google Analytics is one of the best digital marketing analytics tools to have in your toolbox. It allows you to monitor website traffic, users, traffic count in real-time, bounce rates, and goal conversion.Advanced Analytics Service Providers for Marketing. 38 reviews on 43 vendors. chevron_right. Advanced Contract Analytics. 26 reviews on 39 vendors. ... Analytics and Decision Intelligence Platforms in Supply Chain. 330 reviews on 54 vendors. ... Competitive and Market Intelligence Tools for Technology and Service Providers. 74 reviews on 19 ...The amount of data generated from connected devices is growing rapidly, and technology is finally catching up to manage it. The number of devices connected to the internet will gro...6. Funnel.io. Funnel.io is a marketing analytics software that gathers, maps, and cleans all your marketing datasets into one place to simplify the management of your data. Target users of Funnel. Funnel is designed for data-driven companies that want to capture data from a huge number of data sources.29 May 2018 ... Our 11 Favorite Free Marketing Analytics Tools · Rebrandly URL Shortener is a free tool for content marketers to shorten, brand and track every ...The best tools offer templates, image libraries and photo editing. Canva Business: With built-in tools like a drag-and-drop editor, customizable templates, AI-powered design tools and free photos ...Here's my pick of the 10 best software from the 20 tools reviewed. 1. Brand24 — Best for AI-driven social media insights. 2. DashThis — Best for automated reporting. 3. Adjust — Best for mobile marketing analytics. 4. HubSpot — Best for tracking customer lifecycles.Marketing analytics tools can help businesses identify which marketing channels are most effective, which products are most popular, and which customer segments are most profitable. This information can be used to optimize marketing campaigns, improve product offerings, and target the right customers with the right message.Editions starting at: - Free: $0/month. - Starter: $20/month per seat. - Professional: $890/month (3 seats included) - Enterprise: $3,600/month (5 seats included) Features +. _. Drive revenue by attracting, converting, and engaging high-quality leads. Save time and resources with campaign management and automation tools in one place.6. Mixpanel. This website analytics tool is an advanced product and business analytics platform that tracks customer behavior and KPIs across websites and mobile apps. Unlike traffic analytics tools, …Most marketing analytics tools are cloud-based systems that integrate with major customer relationship management (CRM) platforms. They can also integrate with other Web analytics services, such as Google Analytics. Common Marketing Analytics Applications. Below is a list of some common marketing analytics applications.Marketing analytics is the process of digitally tracking and analyzing customer behavior and the impact of marketing efforts. There are three types of data: first …Here's my pick of the 10 best software from the 20 tools reviewed. 1. Brand24 — Best for AI-driven social media insights. 2. DashThis — Best for automated reporting. 3. Adjust — Best for mobile marketing analytics. 4. HubSpot — Best for tracking customer lifecycles.May 14, 2019 · Online Marketing Tools for Small Businesses. 1. HubSpot. Price: Free, or up to $3,200 per month for enterprise, depending on your plan. HubSpot is a full-stack growth software that includes marketing, sales, and customer service tools to improve all facets of your business. Marketing analytics is the practice of tracking and analyzing data across marketing efforts to evaluate performance and reach a quantitative goal.Apr 21, 2023 · 6. Keyhole. Keyhole is an all-in-one social media analytics tool that’s trusted by 100,000+ brands like Amazon, Google, Spotify, and more. The tool supports the top social media platforms for social listening, profile tracking, trend analysis, and influencer marketing. The best social media analytics tools for 2024 · 1. Hootsuite · 2. Sprout Social · 3. Buffer · 4. Hubspot · 5. Later · 6. Rival IQ ·... Marketing Analytics: Measure the Impact of Marketing. Marketing teams aspire to reach higher levels of maturity, understand ROI, inform investments and optimize campaigns. By leveraging advanced marketing analytics methods and technologies, organizations can better articulate the full impact of marketing investments. Download our research to: This is a marketing analytics tool that shows you an AI-powered forecast of your marketing plan performance, and it produces actionable reports that say which channels are effective, which efforts affect sales, and which ones are draining the budget. It combines the data from website, CRM, and advertising services into a single database.HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. Get a demo to learn about our premium software, or get started … Marketing Analytics: Measure the Impact of Marketing. Marketing teams aspire to reach higher levels of maturity, understand ROI, inform investments and optimize campaigns. By leveraging advanced marketing analytics methods and technologies, organizations can better articulate the full impact of marketing investments. Download our research to: 4.6 stars. 6 ratings. Learn how to leverage leading tools and approaches to digital marketing data analysis. Dive into SEO and Paid search strategies, web analytics, online testing, machine learning and AI/Big Data applications to strengthen your digital marketing efforts and leverage your resources most effectively. 4 weeks. 3–5 hours per week.Krista Seiden. Krista is a leader in digital analytics, advocating for best practices, and a frequent speaker at industry events. Krista co-chairs the San Francisco chapter of the Digital Analytics Association (DAA) and mentors for the Analysis Exchange. She won the 2014 DAA Rising Star Award and the 2015 DAA Practitioner of the Year Award.The Best Marketing CRMs of 2024. Zoho: Best CRM for personalized lead management at scale. Zendesk Sell: Best for boosting conversions. monday sales CRM: Best for scaling marketing via automations ...What Is Marketing Analytics? Marketing analytics is the process of tracking and analyzing data from marketing efforts, often to reach a quantitative goal. Insights gleaned from marketing analytics can enable organizations to improve their customer experiences, increase the return on investment (ROI) of marketing efforts, …11. Databox. Source. Best content marketing analytics tool for: Combining all of your marketing data to track and understand the success of your strategy in a single location and in real-time. Databox is a business analytics and KPI dashboard platform that offers insight into the state of your business.101 reviews. Has pricing. Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers…. 6.Zoho Social — A tool that unifies social media management, analytics and reporting. Brand24 — Provides social media listening and tools to track brand mentions. BuzzSumo — Ideal for content ...Jakub Porzycki/NurPhoto/Getty Images. Apple Music unveiled a new suite of analytics tools on Thursday (May 9) that will be available to labels and distributors. The …Marketing analytics can provide invaluable insights into the demographics, behaviors, and preferences of these target audiences, informing your market entry strategy and messaging. 3. Select the right tools. After setting your objectives, find marketing analytics tools that will best help you achieve them.HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. Get a demo to learn about our premium software, or get started … Soon, Google Analytics 4, or GA4, for short will be replacing the previous three versions of Google Analytics. * Requir
HubSpot Marketing offers built-in analytics, reports, and dashboards to measure the performance of all your marketing campaigns in one place. Track site performance, …Marketing analytics is an approach to data analysis that helps businesses understand the performance and impact of their marketing investments. Businesses use marketing analytics tools to facilitate the collection, modeling, analysis, and visualization of marketing data. New technologies are making old channels more accessible.Oct 19, 2020 · Or you can send abandoned cart emails to recover lost revenue. 5. SE Ranking. Price: 14-day free trial; Tiered pricing, ranging from $55 to $570. SE Ranking is a powerful SEO suite that covers all the daily needs of SEO professionals working both in-house and at digital marketing agencies. Marketing analytics is the practice of tracking and analyzing data across marketing efforts to evaluate performance and reach a quantitative goal.27 reviews. TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available…. 20. Zero Trust Network Access. 2579 reviews on 68 vendors. chevron_right. Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or ... 6. Mixpanel. This website analytics tool is an advanced product and business analytics platform that tracks customer behavior and KPIs across websites and mobile apps. Unlike traffic analytics tools, …Oct 19, 2020 · Or you can send abandoned cart emails to recover lost revenue. 5. SE Ranking. Price: 14-day free trial; Tiered pricing, ranging from $55 to $570. SE Ranking is a powerful SEO suite that covers all the daily needs of SEO professionals working both in-house and at digital marketing agencies. Usermaven is a web analytics tool that provides insights into user behavior and marketing attribution on websites. Reviewers frequently mention the ease of use, the ability to drill down into analytics, and the valuable …6. Funnel.io. Funnel.io is a marketing analytics software that gathers, maps, and cleans all your marketing datasets into one place to simplify the management of your data. Target users of Funnel. Funnel is designed for data-driven companies that want to capture data from a huge number of data sources.Most marketing analytics tools are cloud-based systems that integrate with major customer relationship management (CRM) platforms. They can also integrate with other Web analytics services, such as Google Analytics. Common Marketing Analytics Applications. Below is a list of some common marketing analytics applications.Compare and evaluate marketing analytics tools based on user reviews and ratings. Find the best products for your needs, budget, and industry from a list of 345 products.Salesforce25 Oct 2021 ... For those in marketing analytics: What tools do you use for your job/career? · Web Analytics: Google Analytics, Adobe Analytics, Pardot · Web ...Additionally, email is one of its strengths. Some email marketing and automation features include unlimited email sends, pre-built workflows, and multi-channel marketing. It also excels in personalization and analytics. Overall, Drip is a powerful tool for ecommerce marketing automation.Summary. Advanced analytics can help companies solve a host of management problems, including those related to marketing, sales, and supply-chain operations, which can lead to a sustainable ...Integrate with the rest of the Google Marketing Platform tools, like Adwords or the Search Console, to combine all your data in one place. Price: free. Most similar alternatives: Yandex Metrica: web analytics tool from Russian search engine Yandex. Baidu Analytics (or Baidu Tongji): web analytics tool from Chinese search engine BaiduLearn about the features, benefits, and pricing of 16 marketing analytics tools, including Coupler.io, a platform for data automation and analytics. Compare different options for data …101 reviews. Has pricing. Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers…. 6.Once you launch a new project, Brafton also provides in-depth analytics and team performance KPIs that you can integrate with popular tools like Google Analytics, Search Console, SEMrush, and more. 12. Vidyard. Best for: Creating B2B marketing videos, digital marketing, and content creation.Here's my pick of the 10 best software from the 20 tools reviewed. 1. Brand24 — Best for AI-powered brand monitoring. 2. Google Analytics — Best for website traffic analysis. 3. Optimizely — Best for website A/B testing. 4. Amplitude — Best for digital products.When it comes to video marketing, understanding how your videos are performing is crucial for success. Vimeo, one of the leading video hosting platforms, offers powerful analytics ...What is marketing analytics? Marketing analytics is data that is used to determine the success or failure of a marketing campaign. Marketing campaigns may use a variety of metrics, including link clicks, views, clicks per impression, and more. The process of analyzing marketing analytics serves two main purposes:6. Semrush. (Source) Semrush is another well-known content analytics tool for monitoring content performance and it possesses some powerful content marketing features. It helps you analyze website traffic, uncover keywords, track your position on the SERPs, and conduct competitor analysis.Cyfe automatically integrates with third-party tools such as Moz, Google Analytics, Alexa, Salesforce, and Mailchimp. Cyfe is free for a single user and two dashboards, with paid tiers starting at $29/month. 7. Birst. Birst is a BI and analytics solution that can be used as a marketing analytics tool.Aweber is an email marketing platform for businesses looking to create and automate email campaigns, a marketer’s essential tool. 32. GetResponse. GetResponse simplifies email marketing with features like automation and landing pages, perfect for small business owners aiming to boost their email outreach. 33.Marketing analytics tools and software help marketing professionals collect, organize, correlate, and, ultimately, act on consumer data. When choosing a ...Share reports and dashboards with your team and clients. Alternative data dashboard tools: Tableau. Microsoft Power BI. DashThis (fun fact: here’s how DashThis used Hotjar to increase customer satisfaction by 140%) Oracle Analytics. 3. Hotjar. Feedback and Funnels data analyzed in the Hotjar Dashboard.Advanced Analytics Service Providers for Marketing. 38 reviews on 43 vendors. chevron_right. Advanced Contract Analytics. 26 reviews on 39 vendors. ... Analytics and Decision Intelligence Platforms in Supply Chain. 330 reviews on 54 vendors. ... Competitive and Market Intelligence Tools for Technology and Service Providers. 74 reviews on 19 ...Adobe Analytics is a marketing attribution software that helps businesses understand and measure the impact of their customer interactions. It offers a range of tools including web analytics, marketing analytics, attribution, predictive analytics, multichannel data collection, and more. One of the most useful features of Adobe …3. Dreamdata. [Source: Dreamdata] Dreamdata is a cloud marketing analytics solution for tracking revenue-related data and content analytics. It gives insights into performance across channels and at every point of the customer journey to reveal how much revenue is attributed to which section of your marketing efforts. Planful for Marketing. 5.0. (9) Simply Smarter Marketing. visit website. Compare. Build, execute, and measure your marketing plan and budget all in one cloud-based platform for better visibility, collaboration, and decision making. Plannuh is easy to use and quick to implement (live in a week). Professional: Starts at $890/month for up to 2,000 contacts plus onboarding fee of $3,000. Enterprise: Starts at $3,600/month for up to 10,000 contacts (billed annually) plus onboarding fee of ...In the world of content marketing, understanding and utilizing analytics is key to achieving success. One powerful tool that can help you unlock the potential of your content strat...Here's my pick of the 10 best software from the 20 tools reviewed. 1. Brand24 — Best for AI-powered brand monitoring. 2. Google Analytics — Best for website traffic analysis. 3. Optimizely — Best for website A/B testing. 4. Amplitude — Best for digital products.Funnel.io. Funnel is another great marketing analytics tool that helps measure your marketing campaign performance. Funnel has helped 1000+ online businesses use data to improve their campaigns. It collects data from advertising, analytics, and CRMs and brings all of that together on a single unified dashboard.Social Status is the web's best social media analytics tool. Trusted by over 30,000 marketers for boardroom-ready social media report automation across all the main social media channels: Facebook, Instagram, TikTok, YouTube, LinkedIn and X (Twitter). $9 - $399.Mar 2, 2024 · 5. Whatagraph. Whatagraph is a marketing analytics tool that allows you to turn complex marketing data into easy-to-understand visual reports. The marketing platform can help you reach customers through various channels such as social media, email marketing, search engine optimization, and pay-per-click advertising. Apr 30, 2024 · 6. Funnel.io. Funnel.io is a marketing analytics software that gathers, maps, and cleans all your marketing datasets into one place to simplify the management of your data. Target users of Funnel. Funnel is designed for data-driven companies that want to capture data from a huge number of data sources. Best for: In-product analytics and data visualization Price: $0-Unknown (Will need to contact sales) This product is another big seller, with adopters including Shopify, Ford, Peloton, Webflow, and Pepsico.Amplitude is a data analysis tool that is rated as the best product analytics tool on G2, and the distinction is important. Amplitude plugs into your … Social Status is the web's best social media analytics tool. Trusted by over 30,000 marketers for boardroom-ready social media report automation across all the main social media channels: Facebook, Instagram, TikTok, YouTube, LinkedIn and X (Twitter). $9 - $399. Here's a roundup of some popular customer analytics tools available today: Google Analytics: Offers insights into website traffic, user behavior and campaign performance, allowing businesses to ...Pricing: Free SEO tools like Keyword Explorer, MozBar, Domain Analysis, and Link Explorer. Moz Standard starts at $99 per month for marketing teams that need to track weekly keyword rankings, custom reports, competitive research, and more. Type of platform: Standalone SaaS web interface.Advanced Analytics Service Providers for Marketing. 38 reviews on 43 vendors. chevron_right. ... DEX Tools (Transitioning to Digital Employee Experience Management Tools) Usermaven is a web analytics tool that provides insights into user behavior and marketing attribution on website